Jobbeschreibung
Boehringer Ingelheim is a biopharmaceutical company active in both human and animal health. As one of the industry's top investors in research and development, the company focuses on developing innovative therapies that can improve and extend lives in areas of high unmet medical need. Independent since its foundation in 1885, Boehringer takes a long-term perspective, embedding sustainability along the entire value chain. Our approximately 54,500 employees serve over 130 markets to build a healthier and more sustainable tomorrow.
The Position
Ready to shape the future of health on social media?
Join our Channels & Engagement team and play a key role in shaping our global social media strategy across our external user journeys. From LinkedIn to Instagram or from Youtube to our Corporate Website. We meet people where they are, including decision makers, job seekers, healthcare professionals, caregivers, and patients, and we explore new channels that amplify our business impact and build our corporate brand.
In this role, you'll make sure our channels deliver real impact for stakeholders by driving engagement and sharing stories that truly matter. If you thrive in a fast-paced environment and enjoy shaping digital experiences, this could be the perfect opportunity for you!
The position is limited until September 30, 2027.
- Develop and implement strategies for managing and improving internal and external channels and user journey, ensuring timely and high-quality content publishing.
- Providing strategic guidance to business teams on social copywriting, campaign planning and the most effective ways to reach their target audiences.
- Drive continuous enhancements in channel formats, templates, and visual presentation to increase attractiveness and engagement.
- Collaborate with corporate brand, press & media and other international communications teams to align all content with brand identity and audience needs.
- Implement audience engagement approaches across channels, including live interaction with social media followers in line with our messaging.
- Monitor and report on channel performance, including adverse events, and ensure timely responses to comments and questions.
- Support the development and publishing of multimedia content such as videos, podcasts, articles, and posts.
- Contribute to global engagement efforts during communication issues and crisis events, safeguarding corporate reputation.
- Master's degree in Communications, Journalism, Marketing, or a related field
- Several years of relevant experience in a communication environment (e.g. within Social Media, Journalism, Corporate Communications or Branding) with a focus on digital channels and social media engagement
- Excellent knowledge of digital platforms, including websites, social media, and messaging tools; experience with Sprinklr is a plus
- Experience in Community Management, Social Media Monitoring and Paid Social Media Management is desired
- Proven ability to engage stakeholders effectively through digital channels and manage sensitive topics confidently
- Innovative and creative mindset with strong problem-solving skills and ability to anticipate trends
- Excellent command of English as well as basic knowledge of German
With us, you can develop your own path in a company with a culture that knows our differences are our strengths – and break new ground in the drive to make millions of lives better.
Here, your development is our priority. Supporting you to build a career as part of a workplace that is independent, authentic and bold, while tackling challenging work in a respectful and friendly environment where everyone is valued and welcomed.
Alongside, you have access to programs and groups that ensure your health and wellbeing are looked after – as we make major investments to drive global accessibility to healthcare. By being part of a team that is constantly innovating, you'll be helping to transform lives for generations.
- Financial Health
From supportive services to safeguards against risks – with these offerings you stay in control of your financial situation. - Rewards and recognition
Our innovation power and success would not be possible without you – with these offerings we want to emphasize our special recognition - Learning and development
From lifelong learning to development opportunities – these offerings show an investment by the company in your growth. - Wellness
Well-being and health are precious – these offerings help you to achieve and maintain them, and ensure a healthy lifestyle. - Work life balance
Being dedicated at work while balancing your private life with all its challenges, this is what these offerings are all about. - Local benefits
Benefits and additional services may differ in your local region. Find out more from your recruiter during the interview process or via the local career website.