Jobbeschreibung
YAMAHA Music Europe GmbH is the world's biggest manufacturer of musical instruments and one of the leading producers of audio equipment for home entertainment and professional use. Our European headquarters are located in Rellingen (northwest of Hamburg). We have approximately 800 dedicated employees working in our offices across Europe including Germany, France, Italy, Spain, Scandinavia, and the UK, who operate local and international sales and marketing activities.
Are you interested in marketing innovative professional audio products and solutions that make a difference in how people experience sound, collaborate and learn? Yamaha Music Europe is looking for you to drive the growth of our Pro AV B2B department across Europe, focusing on installed sound markets such as hospitality, education, retail and conferencing for corporates. Join one of the world's most recognized audio brands and help us shape the future of sound in business environments.
Marketing Manager (m/f/d) Pro AV/B2B Europe
Professional Audiovisual-Solutions
- Develop and implement strategic marketing plans tailored to Pro AV markets across Europe
- Drive awareness and growth for our Pro Audio product portfolio in the AV and also IT installation market
- Support sales enablement for our distribution and system integrator partners
- Design and execute 360° marketing campaigns, including events, webinars, and digital content in Europe
- Manage PR activities and media relations across Europe with agencies and internal stakeholders
- Coordinate customer events, trade shows, and product demos, including setup and brand representation
- Create compelling product and application content (case studies, configuration examples, white papers)
- Lead the planning and delivery of Yamaha's Audioversity trainings, both in person and online
- Act as the key liaison for editors, associations, and industry bodies (e.g. education, corporate AV markets)
- We're looking for a person with hands-on marketing experience and a strategic approach to professional audio technology:
- Degree in marketing, communications, audio engineering, or a related field
- Proven track record in B2B marketing, ideally in AV, Pro Audio or IT industries
- Strong understanding of the customer journey for audio installations, particularly in education, conferencing, hospitality or other markets
- Good project and campaign management skills, with experience in digital and physical channels
- Willingness to participate in public speaking, training delivery, and product presentations
- Familiarity with content creation, social media, and press/PR activities
- Experience with CRM tools like Salesforce, CMS platforms, social media, and video content tools
- Willingness to travel across Europe for events, meetings, and training delivery
- Good communication skills in English (French, Spanish, German and other European languages are a plus)
- Structured and collaborative working style
- An internationally active company that is characterized by sustainable action for the environment, customers and employees
- A competitive, attractive product range
- An international, committed team with a strong team spirit
- Work-life balance through a 38.5-hour week, our flextime model and the option of mobile working
- 30 days of paid leave per year
- Fair remuneration based on collective agreements including Christmas and holiday bonuses plus performance-related bonuses
- Possibility of a company pension scheme
- Subsidy for public transport
- Individual training opportunities