Director of Sales & Business Development B2B (m/f/d)

PiNCAMP GmbH

Job Description

PiNCAMP is the camping startup of ADAC, ANWB and TCS - in Germany, the Netherlands and Switzerland, as well as throughout Europe. An international team of more than 80 digital experts digitises the camping industry by combining the experience and reputation of our shareholders with the speed of an agile start-up. Our goal is to be Europe's leading camping platform. For our further growth we are looking for passionate hands-on people who want to grow with us and are eager to build an excellent product for campers and campsites alike.


Join us as one of the leading digital companies in European camping tourism to shape the future of camping in Europe! As being part of the four-member management team you will direct the growth engine behind our international campsite booking platforms. Your mission: scale bookable supply, optimize media advertising revenue, unlock new revenue streams, and build lasting partnerships with Europe's leading campsites and travel stakeholders.

Reporting directly to the CEO you will lead three teams with around 30 experts across sales, connectivity, and campsite content – creating a data-driven, high-performance culture that drives measurable results.

What you can expect

  • Strategy & Growth: Define and implement the strategy for the Supply unit, translating it into measurable OKRs for revenue, partner satisfaction, and operational efficiency. Be accountable for the entire revenue area in P&L.

  • Online Bookability: Develop and execute sourcing and partnership strategies across campsites, chains, and suppliers to maximize bookable supply, optimize margins, and ensure a competitive edge.

  • Media & Advertising Sales: Expand and professionalize our media revenue streams in close collaboration with external sales agencies, balancing advertising growth with our online booking model.

  • Business Development & New Revenue: Identify and launch new B2B business opportunities and partnerships that strengthen our marketplace and create additional revenue drivers.

  • Leadership & Team Development: Lead three teams (Sales & Account Management, Connectivity/API Integrations, Campsite Content), inspire, coach, and develop them for autonomy, ownership, and collaboration across functions, and build a high-performance culture focused on data, results, and continuous improvement.

  • Cross-Functional Collaboration: Work closely with Product, Marketing, Tech, BI, and Finance teams to ensure seamless execution and alignment across the organization.


  • Experience: 10+ years in Sales, Key Account Management, or Business Development roles at OTAs, online marketplaces, or high-growth e-commerce companies.

  • Leadership: 5+ years in leadership, managing multi-team units, building culture, and driving organizational transformation.

  • Industry Network: Well connected in travel or camping, able to unlock senior-level partnerships and negotiations.

  • Cross-Functional Skills: Comfortable collaborating across Product, Marketing, Tech, Content, BI, and Finance.

  • Languages: Fluent in German and English; Dutch is a plus.


  • Shape the future of Europe's fast-growing camping marketplace.

  • Play a key role to make millions of campers discover, book, and return to our platform.

  • Contribute to company-wide growth and innovation initiatives as member of the four-member management team.

  • Collaborate with a motivated leadership team and experienced founders.

  • Lead a central revenue-driving function with strategic impact.

  • Enjoy the advantages of an agile grown-up and established professional structures.

  • Work in a dynamic, international environment with hybrid flexibility and best hardware of your choice.

  • Enjoy flexible working hours, hybrid working, work abroad.

  • Come to our modern office in the heart of Berlin with excellent public transport connections and a rooftop terrace for fresh air and sun-bathing.

  • Use our health promotion initiatives, e.g. through Urban Sports Club memberships or ergonomic workstations, free fruits, vegetables and muesli.

  • Join regular company events and use various employee discounts.

  • And last, but not least: take our company-owned camper van for your vacation.


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