Social Media Executive (m/f/d)

Job Description

eleven teamsports GmbH was founded in Crailsheim in 2007 and, with over 2.5 million customers, is the largest online store for soccer and team sports in German-speaking countries. The company is headquartered in Satteldorf. Our soccer cosmos includes numerous stores in the DACH region and in Eastern Europe. The 11teamsports Group employs more than 1,000 people.


  • Execute 11teamsports' social media content plan across platforms in alignment with the brand vision and objectives, collaborating closely with the Head of Brand Communications.
  • Create, curate, and manage engaging, platform-specific content that highlights 11teamsports' products, campaigns, athletes, and storytelling.
  • Act as the brand's voice on social, ensuring a consistent tone, style, and messaging across all placements.
  • Lead community engagement by interacting with followers, responding to comments, and fostering conversations to strengthen the brand's connection with the football and sports community.
  • Cover key games, grassroots tournaments, and cultural moments, providing real-time content, athlete collaborations, and event highlights.
  • Support content production during pro player shootings, from concept to execution, ensuring high-quality storytelling that drives engagement.
  • Stay ahead of digital trends, platform innovations, and content best practices to keep 11teamsports at the forefront of sports culture on social media.
  • Collaborate with brand content, campaign, ambassador, country, and paid social teams to bring global and local campaigns to life.
  • Track, analyze, and report on social performance, leveraging insights to optimize strategy and content delivery.

  • Fluent in German and English.
  • Experience in social media marketing, ideally within the sports, fashion, lifestyle, FMCG, or agency sector.
  • Deep understanding of the Instagram, TikTok, and YouTube ecosystems, including latest features and best practices.
  • Hands-on content creation skills (short-form video editing, copywriting, basic graphic design).
  • Proficiency in social media management tools (e.g., Sprinklr, Later).
  • Passion for football, sports culture, and digital storytelling.
  • Proactive, creative, and strategic thinker with a team-oriented mindset.
  • Ability to thrive in a fast-paced, dynamic, and global environment.

  • Sports-Centric Environment: Work in a company that is passionate about sports and committed to excellence in teamsports, soccer, running, and more.
  • Innovative Culture: Be part of a company that values innovation and continuous improvement.
  • Career Growth: Enjoy opportunities for professional development and career advancement.
  • Flexible Work Options: Take advantage of remote work options and flexible scheduling.
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